The Groundwork Club: a spa for your biz
Every month, we’ve decided to explore a different topic that we feel is relevant to our industry, from a business standpoint, or a human one, in an effort to keep surprising you, educating you and bringing you value. The word club in our name is no accident. We truly believe this community is a private club, and we’re all connected to each other. We value each and every one of you, and we want to make sure you get everything you need from us, and more. We believe in calm brands, slow business and intentional living. We believe our generation of entrepreneurs is the tidal wave that will rewrite the book for decades to come. But before we dive together, a little bit more about what we can do for you, and what you get when you enter the Spa…
If you’re anything like us, you spent at least part of your career subscribing to the rise and grind culture — feeling like you have to be on all the time and doing #allthethings. Now that you’re building a brand with purpose, you don’t want to do everything… just the right things.
Like a day at the spa, our packages are a centered moment to refocus your energy. We’ll deliver a brand backed by agency know-how, minus the factory approach, providing a strong cornerstone for your business to grow from.
We know you don’t want a copy-paste brand that doesn’t have the power to give people pause. We’ll help you strategize from a place of calm, and create from a place of alignment, developing your daring business into one that compels, and keeps you calm.
At Groundwork, we want you to feel supported, heard, seen and most of all… relaxed. You get to choose what you need, and we meet you where you’re at with:
- The Sculpting Massage – Brand Strategy
- The Scrub – Visual Identity
- The Full Body Wrap – Digital Strategy
With Brand Strategy, you get to unearth your brand story, hone in on your values, uncover your beliefs to create a compelling and scroll-stopping brand built on truth, not on trends.
With Visual Identity, you get to scrub off the fluff and craft a holistic visual aesthetic that gives you exactly what you need, where you need it and how you need it – nothing more, nothing less.
With Digital Strategy, you get to put all this work together to develop the most aligned and impactful digital action plan to create a sustainable communication strategy that will keep you calm and inspired today, but also tomorrow.
Does this sound like something you want?
- A tailored strategy that doesn’t look like copy-paste.
- Branding and visual identity that feels aligned to you.
- Intentional marketing planning for your business.
- Curated content creation that cuts through the noise.
If you said yes to any of these, we are here to tell you the virtual spa doors are open, and we welcome you with open arms. We cannot wait to discover what your story is and help you bring it to life in the most relaxing yet powerful way possible.
Head over to our Services page to discover more, and make sure to follow us on Instagram at @groundworkclub.